Prepare Your Family For The Future With Guardian Life Insurance


Nothing brings more joy to a parent’s eye than watching their child grow up and knowing they are safe.  With Guardian Life Insurance, you can rest assured that your children and loved ones will be provided for in the future no matter what life may hold in store. Knowing that your family is and will always be protected will bring even more joy to any parent’s life. Learn more about Guardian Life Insurance at the New York Baby Show coming up on May 14 and 15 at Pier 92!

The nation’s biggest show for expectant and new families, the New York Baby Show is a wonderful family-friendly mega-event featuring everything to do with maternity, baby, and toddler. From top products to trusted parenting experts, the New York Baby Show welcomes thousands of expectant and new parents from New York City, the Tri-State area, and beyond!

Tickets to the New York Baby Show are $30 per family, and $20 per individual.


We caught up with Guardian Life Insurance team to learn more about what’s new with them and what parents can expect from them at the New York Baby Show!

For someone unfamiliar with The Guardian Life Insurance Company of America (Guardian), how would you describe the company’s mission and core offerings?

Guardian seeks to enrich the lives of the people they touch by providing the highest performing financial products and services. It empowers individuals and businesses in the pursuit to fulfill their financial responsibilities. Our culture is based on an unwavering belief in integrity and fair dealings. We endeavor to be valued as an industry leader in client satisfaction, product performance, and financial strength.1

What are the most popular and newest products/features from Guardian that would be of interest to parents and families?

Guardian boasts one of the most diverse product lines in the life and disability insurance marketplace. For families looking for maximum protection at a low cost, Guardian’s term insurance is a great fit. Our whole life insurance policies offer the protection you need to protect your families while also building liquid cash2 that can be used on college expenses or spent in retirement.3 Our disability insurance offers the most comprehensive coverage for families looking to protect their income in the event that they become sick or injured and can no longer earn a living at work.

What sets Guardian apart from other life insurance companies on the market?

Aside from Guardian’s exemplary product line, it also has exclusive rights to The Living Balance Sheet® (LBS)4 software. Guardian agents use LBS to collect client information, and then run strategies used to help provide advice to clients. LBS is a one of a kind software that gives licensed agents a competitive edge.

What’s the background of the company? When did it start? How has it evolved over time?

Guardian was established in 1860 and Guardian has paid a dividend every year since 1868. Financially it is one of the strongest insurance companies in the marketplace. We work hard to enhance continuously our reputation for accessibility, professionalism, performance, and the depth and quality of our long-term consultative relationships with clients.

What can parents and families expect to see from Guardian at the New York Baby Show and in the future in general?

We are offering two things to all people who stop by our booth at the New York Baby Show. The first is that we will be raffling off an iPad to all who elect to take our survey. The second is all who take our survey will be eligible for a complimentary consultation with either Andrew Campanella or Mathew Schwartz. Our goal is to educate the families attending the New York Baby show on the products and services offered by Guardian.

1Financial information concerning The Guardian Life Insurance Company of America as of December 31, 2015 on a statutory basis: Admitted Assets = $48.1 Billion; Liabilities = $42.0 Billion (including $37.0 Billion of Reserves); and Surplus = $6.1 Billion.

2Dividends are not guaranteed. They are declared annually by Guardian’s Board of Directors.

3Policy benefits are reduced by any outstanding loan or loan interest and/or withdrawals. Dividends, if any, are affected by policy loans and loan interest. Withdrawals above the cost basis may result in taxable ordinary income. If the policy lapses, or is surrendered, any outstanding loans considered gain in the policy may be subject to ordinary income taxes. If the policy is a Modified Endowment Contract (MEC), loans are treated like withdrawals, but as gain first, subject to ordinary income taxes. If the policy owner is under 59 ½, any taxable withdrawal may also be subject to a 10% federal tax penalty.

4The Living Balance Sheet® (LBS) and the LBS Logo are registered service marks of The Guardian Life Insurance Company of America (Guardian), New York, NY. © Copyright 2005-2016 The Guardian Life Insurance Company of America.

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