Lamaze Helps Parents Stay Informed & Prepared For Pregnancy, Childbirth, and Beyond

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Lamaze is a nonprofit organization that helps parents have a natural, healthy, and safe approach to pregnancy, childbirth, and early parenting! This is a resource for moms and dads to learn more about what to expect and all of the choices available to them during these times. And luckily, Lamaze International will be at the 2018 New York Baby Show on May 19 and 20 at Pier 94.

Tickets to the New York Baby Show are $30 per family; $20 per individual. Children are free.


We spoke with a Lamaze International team member about what to expect at this year’s Baby Show!

What should expectant and new parents know about your brand?
Lamaze childbirth education is a guide and trusted source that parents can use throughout their transformative journey from pregnancy into parenthood, to help them ease stresses and fears and understand the choices they have. From our blog to our classes and with Six Healthy Birth Practices as our foundation, we strive to prepare parents to make informed decisions

What’s new (in the past year) with your brand?
Lamaze has a new look and feel thanks to an extensive brand research project based on parent feedback on their pregnancy and birth experiences. Lamaze strives to meet parents where they are in-person and online to deliver trusted information and education for their parenting journey. On the product side, Lamaze offers a range of new infant development toys and our Organic Babywear line offers new styles each season.

What is your most popular service right now?
As a not-for-profit organization focused on childbirth education, families can access a Lamaze Certified Childbirth Educator (LCCE) and the classes they offer around the globe. Lamaze also offers on-demand online classes for those without a Lamaze educator in their area, and a Pregnancy to Parenting app that guides parents through that journey with trusted content week by week.

Why should Baby Show attendees stop by your booth at the New York Baby Show in 2018?
Parents will learn more about how Lamaze childbirth education can benefit them in pregnancy, birth and start with baby, and why it’s important to get educated. Informational handouts and Lamaze product giveaways, including toys, organic baby clothing, and maternity intimates will be available. Parents can also participate and meet an educator during the Baby Show expert panel and in the Lamaze booth.

Are you offering any special contests or discounts at your booth at the New York Baby Show in 2018?
Informational handouts and Lamaze product giveaways like Lamaze Toys, Lamaze Organic Baby Clothing, and Lamaze Maternity Intimates will be given out throughout the day and each hour a winner will be selected for toy giveaway.

To learn more, visit